CoolSim
In this episode Paul and I chat about building niche-focussed apps and the merits of teaching for customer aquisition.
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In this episode I’m joined by Paul Bemis to talk about the lessons he’s learned building CoolSim – the data centre airflow modelling application – including (but not limited to ;-)
- their client-server approach to building a software-as-a-service offering on top of Ansys Fluent;
- how that client-server setup gives them a distinct advantage when it comes to the all-important customer support;
- the merits of focusing on a niche market and becoming a domain expert in that niche;
- plus why teaching via webinars has become one of their strongest marketing & customer acquisition channels.
Shownotes
- CoolSim – Data center CFD modeling & design software for airflow modeling and management
- CoolSim Webinar Archive